Business Marketing
- » Certificate II in Business - BSB20101 - 10 weeks
- » Certificate III in Business (Sales) - BSB30301 - 20 weeks
- » Certificate IV in Business (Marketing) - BSB40701 - 40 weeks
- » Diploma of Business (Marketing) - BSB50701 - 50 weeks
- » Advanced Diploma of Business (Marketing) - BSB60601 - 60 weeks
- » Advanced Diploma of Business (Marketing) - 20 Weeks Fast Track (Conditions Apply)
Certificate II in Business
BSB20101 - 10 weeks (CRICOS 10 weeks)
This qualification provides students with the knowledge and practical skills necessary for employment in an office environment. Participants learn to prepare and process business information such as email, word processed documents and spreadsheets. Workplace safety procedures and customer service principles are also covered.
(CRICOS Course Codes: Melbourne 046573E, Sydney 046965M)
| Unit Code | Unit of Competency | Core/Elective |
| Stage 1 | ||
| BSBCMN201A | Work effectively in a business environment | Core |
| BSBCMN202A | Organise and complete daily work activities | Core |
| BSBCMN203A | Communicate in the workplace | Core |
| BSBCMN204A | Work effectively with others | Core |
| BSBCMN207A | Prepare and process financial/business documents | Core |
| BSBCMN208A | Deliver a service to customers | Core |
| BSBCMN209A | Provide information to clients | Core |
| BSBCMN210A | Implement improved work practices | Core |
| BSBCMN211A | Participate in workplace safety procedures | Elective |
| BSBCMN213A | Produce simple word processed documents | Elective |
| BSBCMN214A | Create and use simple spreadsheets | Elective |
| BSBCMN215A | Participate in environmental work practices | Elective |
| BSBCMN302A | Organise personal work priorities and development | Elective |
| BSBCMN308A | Maintain financial records | Elective |
| BSBCMN309A | Recommend products and services | Elective |
| BSBCMN310A | Deliver and monitor a service to customers | Elective |
| BSBCMN311A | Maintain workplace safety | Elective |
| BSBCMN312A | Support innovation and change | Elective |
Please note: Units displayed in each stage are in alphabetical order and not in order of course delivery.
Certificate III in Business (Sales)
BSB30301 - 20 weeks (CRICOS 26 weeks)
This qualification covers all aspects of sales from initiating the sale to satisfying a customer’s needs. Each unit contains practical examples and activities to build on the student’s skills and knowledge, and to enhance their confidence when dealing with customers.
(CRICOS Course Codes: Melbourne 046574D, Sydney 060593F)
| Unit Code | Unit of Competency | Core/Elective |
| Stage 1 | ||
| BSBCMN201A | Work effectively in a business environment | Elective |
| BSBCMN202A | Organise and complete daily work activities | Elective |
| BSBCMN203A | Communicate in the workplace | Elective |
| BSBCMN204A | Work effectively with others | Elective |
| BSBCMN207A | Prepare and process financial/business documents | Elective |
| BSBCMN208A | Deliver a service to customers | Elective |
| BSBCMN209A | Provide information to clients | Elective |
| BSBCMN210A | Implement improved work practices | Elective |
| BSBCMN211A | Participate in workplace safety procedures | Elective |
| BSBCMN213A | Produce simple word processed documents | Elective |
| BSBCMN214A | Create and use simple spreadsheets | Elective |
| BSBCMN215A | Participate in environmental work practices | Elective |
| BSBCMN302A | Organise personal work priorities and development | Elective |
| BSBCMN308A | Maintain financial records | Elective |
| BSBCMN309A | Recommend products and services | Elective |
| BSBCMN310A | Deliver and monitor a service to customers | Elective |
| BSBCMN311A | Maintain workplace safety | Elective |
| BSBCMN312A | Support innovation and change | Elective |
| Stage 2 | ||
| BSBSLS301A | Develop product knowledge | Core |
| BSBSLS302A | Identify sales prospects | Core |
| BSBSLS303A | Present a sales solution | Core |
| BSBSLS304A | Secure prospect commitment | Core |
| BSBSLS305A | Support post sale activities | Core |
| BSBSLS306A | Self-manage sales performance | Elective |
Please note: Units displayed in each stage are in alphabetical order and not in order of course delivery.
Certificate IV in Business (Marketing)
BSB40701 - 40 weeks (CRICOS 50 weeks)
This course is designed to provide students with a broad range of business skills and knowledge in areas such as presentation and communication, sales, business analysis, research, customer service, sales management, consumer behaviour and market segmentation. There is a particular emphasis on relating classroom theory to case studies and business situations.
(CRICOS Course Codes: Melbourne 046575C, Sydney 060599M)
| Unit Code | Unit of Competency | Core/Elective |
| Stage 1 | ||
| BSBCMN201A | Work effectively in a business environment | Elective |
| BSBCMN202A | Organise and complete daily work activities | Elective |
| BSBCMN203A | Communicate in the workplace | Elective |
| BSBCMN204A | Work effectively with others | Elective |
| BSBCMN207A | Prepare and process financial/business documents | Elective |
| BSBCMN208A | Deliver a service to customers | Elective |
| BSBCMN209A | Provide information to clients | Elective |
| BSBCMN210A | Implement improved work practices | Elective |
| BSBCMN211A | Participate in workplace safety procedures | Elective |
| BSBCMN213A | Produce simple word processed documents | Elective |
| BSBCMN214A | Create and use simple spreadsheets | Elective |
| BSBCMN215A | Participate in environmental work practices | Elective |
| BSBCMN302A | Organise personal work priorities and development | Elective |
| BSBCMN308A | Maintain financial records | Elective |
| BSBCMN309A | Recommend products and services | Elective |
| BSBCMN310A | Deliver and monitor a service to customers | Elective |
| BSBCMN311A | Maintain workplace safety | Elective |
| BSBCMN312A | Support innovation and change | Elective |
| Stage 2 | ||
| BSBSLS301A | Develop product knowledge | Elective |
| BSBSLS302A | Identify sales prospects | Elective |
| BSBSLS303A | Present a sales solution | Elective |
| BSBSLS304A | Secure prospect commitment | Elective |
| BSBSLS305A | Support post sale activities | Elective |
| BSBSLS306A | Self-manage sales performance | Elective |
| Stage 3 | ||
| BSBCMN408A | Report on financial activity | Core |
| BSBCMN410A | Coordinate implementation of customer service strategies | Elective |
| BSBCMN412A | Promote innovation and change | Elective |
| BSBHR402A | Recruit and select personnel | Core |
| BSBHR403A | Process human resource documents and inquiries | Elective |
| BSBHR404A | Coordinate human resource services | Elective |
| Stage 4 | ||
| BSBMKG301A | Research the market | Core |
| BSBMKG302A | Identify market opportunities | Core |
| BSBMKG402A | Analyse consumer behaviour for specific markets | Core |
| BSBMKG405A | Implement and monitor marketing activities | Core |
| BSBMKG501A | Evaluate marketing opportunities | Elective |
Please Note: Units displayed in each stage are in alphabetical order and not in order of course delivery.
Diploma of Business (Marketing)
BSB50701 - 50 weeks (CRICOS 62 weeks)
This course is designed to provide students with a practical understanding of marketing theory, marketing communications, developing marketing solutions and reviewing marketing performance. Students will develop a basic understanding of areas such as business law, e-business and marketing management.
(CRICOS Course Codes: Melbourne 046576B, Sydney 060604G)
| Unit Code | Unit of Competency | Core/Elective |
| Stage 1 | ||
| BSBCMN201A | Work effectively in a business environment | Elective |
| BSBCMN202A | Organise and complete daily work activities | Elective |
| BSBCMN203A | Communicate in the workplace | Elective |
| BSBCMN204A | Work effectively with others | Elective |
| BSBCMN207A | Prepare and process financial/business documents | Elective |
| BSBCMN208A | Deliver a service to customers | Elective |
| BSBCMN209A | Provide information to clients | Elective |
| BSBCMN210A | Implement improved work practices | Elective |
| BSBCMN211A | Participate in workplace safety procedures | Elective |
| BSBCMN213A | Produce simple word processed documents | Elective |
| BSBCMN214A | Create and use simple spreadsheets | Elective |
| BSBCMN215A | Participate in environmental work practices | Elective |
| BSBCMN302A | Organise personal work priorities and development | Elective |
| BSBCMN308A | Maintain financial records | Elective |
| BSBCMN309A | Recommend products and services | Elective |
| BSBCMN310A | Deliver and monitor a service to customers | Elective |
| BSBCMN311A | Maintain workplace safety | Elective |
| BSBCMN312A | Support innovation and change | Elective |
| Stage 2 | ||
| BSBSLS301A | Develop product knowledge | Elective |
| BSBSLS302A | Identify sales prospects | Elective |
| BSBSLS303A | Present a sales solution | Elective |
| BSBSLS304A | Secure prospect commitment | Elective |
| BSBSLS305A | Support post sale activities | Elective |
| BSBSLS306A | Self-manage sales performance | Elective |
| Stage 3 | ||
| BSBCMN408A | Report on financial activity | Elective |
| BSBCMN410A | Coordinate implementation of customer service strategies | Elective |
| BSBCMN412A | Promote innovation and change | Elective |
| BSBHR402A | Recruit and select personnel | Elective |
| BSBHR403A | Process human resource documents and inquiries | Elective |
| BSBHR404A | Coordinate human resource services | Elective |
| Stage 4 | ||
| BSBMKG301A | Research the market | Elective |
| BSBMKG302A | Identify market opportunities | Elective |
| BSBMKG402A | Analyse consumer behaviour for specific markets | Elective |
| BSBMKG405A | Implement and monitor marketing activities | Elective |
| BSBMKG501A | Evaluate marketing opportunities | Core |
| Stage 5 | ||
| BSBADV501A | Develop a creative concept | Elective |
| BSBADV507A | Develop a media plan | Elective |
| BSBADV601A | Create an advertising brief | Elective |
| BSBADV602A | Develop an advertising campaign | Elective |
| BSBMKG502A | Establish and adjust the marketing mix | Core |
| BSBMKG503A | Develop a marketing communications plan | Core |
| BSBMKG504A | Implement a marketing solution | Core |
| BSBMKG505A | Review marketing performance | Core |
Please Note: Units displayed in each stage are in alphabetical order and not in order of course delivery.
Advanced Diploma of Business (Marketing)
BSB60601 - 60 weeks (CRICOS 78 weeks)
This course is designed to provide students with knowledge and understanding in a range of specialist marketing areas including marketing strategy development, international marketing, direct marketing, e-business, marketing management and marketing planning. Students will develop an understanding of budgeting, economics and business planning.
(CRICOS Course Codes: Melbourne 046577A, Sydney 060590J)
| Unit Code | Unit of Competency | Core/Elective |
| Stage 1 | ||
| BSBCMN201A | Work effectively in a business environment | Elective |
| BSBCMN202A | Organise and complete daily work activities | Elective |
| BSBCMN203A | Communicate in the workplace | Elective |
| BSBCMN204A | Work effectively with others | Elective |
| BSBCMN207A | Prepare and process financial/business documents | Elective |
| BSBCMN208A | Deliver a service to customers | Elective |
| BSBCMN209A | Provide information to clients | Elective |
| BSBCMN210A | Implement improved work practices | Elective |
| BSBCMN211A | Participate in workplace safety procedures | Elective |
| BSBCMN213A | Produce simple word processed documents | Elective |
| BSBCMN214A | Create and use simple spreadsheets | Elective |
| BSBCMN215A | Participate in environmental work practices | Elective |
| BSBCMN302A | Organise personal work priorities and development | Elective |
| BSBCMN308A | Maintain financial records | Elective |
| BSBCMN309A | Recommend products and services | Elective |
| BSBCMN310A | Deliver and monitor a service to customers | Elective |
| BSBCMN311A | Maintain workplace safety | Elective |
| BSBCMN312A | Support innovation and change | Elective |
| Stage 2 | ||
| BSBSLS301A | Develop product knowledge | Elective |
| BSBSLS302A | Identify sales prospects | Elective |
| BSBSLS303A | Present a sales solution | Elective |
| BSBSLS304A | Secure prospect commitment | Elective |
| BSBSLS305A | Support post sale activities | Elective |
| BSBSLS306A | Self-manage sales performance | Elective |
| Stage 3 | ||
| BSBCMN408A | Report on financial activity | Elective |
| BSBCMN410A | Coordinate implementation of customer service strategies | Elective |
| BSBCMN412A | Promote innovation and change | Elective |
| BSBHR402A | Recruit and select personnel | Elective |
| BSBHR403A | Process human resource documents and inquiries | Elective |
| BSBHR404A | Coordinate human resource services | Elective |
| Stage 4 | ||
| BSBMKG301A | Research the market | Elective |
| BSBMKG302A | Identify market opportunities | Elective |
| BSBMKG402A | Analyse consumer behaviour for specific markets | Elective |
| BSBMKG405A | Implement and monitor marketing activities | Elective |
| BSBMKG501A | Evaluate marketing opportunities | Elective |
| Stage 5 | ||
| BSBADV501A | Develop a creative concept | Elective |
| BSBADV507A | Develop a media plan | Elective |
| BSBADV601A | Create an advertising brief | Elective |
| BSBADV602A | Develop an advertising campaign | Elective |
| BSBMKG502A | Establish and adjust the marketing mix | Elective |
| BSBMKG503A | Develop a marketing communications plan | Elective |
| BSBMKG504A | Implement a marketing solution | Elective |
| BSBMKG505A | Review marketing performance | Elective |
| Stage 6 | ||
| BSBMKG601A | Develop marketing strategies | Core |
| BSBMKG602A | Develop a marketing plan | Core |
| BSBMKG603A | Manage the marketing process | Core |
| BSBMKG604A | Develop and manage direct marketing campaigns | Core |
| BSBMKG605A | Evaluate international marketing opportunities | Core |
Please note: Units displayed in each stage are in alphabetical order and not in order of course delivery.
Students will be required to purchase books and equipment relevant to their course of study. These costs are not included in course fees.